Columbus, Ind. – IU Columbus Athletics is proud to recognize YES Cinema & Conference Center for its continued commitment and support as an official sponsor of the Crimson Pride, helping amplify the visibility of the IU Columbus Athletics and supporting local student-athletes through impactful in-kind media and promotional support.

As part of its commitment to the community and local athletics, YES Cinema provides a 30-second video spotlight that runs prior to featured movies. Additionally, YES Cinema offers dedicated poster-area signage at its downtown location, ensuring ongoing exposure for IU Columbus Athletics throughout the year.

IU Columbus Athletics, home of the Crimson Pride and a proud member of the NAIA River States Conference, offers a growing roster of varsity sports including softball, basketball, soccer, and more. This sponsorship provides valuable promotional reach to moviegoers in Bartholomew County and surrounding areas, helping drive attendance and awareness for athletic events and programs.

"This partnership with YES Cinema is invaluable to our athletics department," said Assistant Athletic Director, McKenzie Cooper. "Their generous support allows us to reach new audiences through engaging video content and prominent signage. It's a fantastic example of how local businesses and organizations can come together to strengthen collegiate athletics and enrich our community."

YES Cinema & Conference Center, established in 2004 and located at 328 Jackson Street in downtown Columbus, Indiana, is a non-profit venue featuring two auditoriums with stadium seating, laser projectors, and Dolby surround sound. Known as "Your Cinema With A Cause," it combines first-run films, special events, conferences, and private parties while supporting local initiatives.

For more information about YES Cinema showtimes, events, or sponsorship opportunities, visit yescinema.org.